Warner Bros. Studio
Tour Tokyo

 

Client: Harry Potter, Warner Bros. Studio Tour Tokyo
Project type: Visitor Attraction
Location: Asia

Background:

Harry Potter is one of the most recognisable brands in the world today. Originally released in June 1997, the fantasy novels have evolved into a global phenomenon, expanding to include multiple books, films, video games, and an extensive range of merchandise. The series has an enthusiastic and devoted fanbase spanning multiple generations. Having contributed to several Harry Potter projects over the years, we were once again invited to collaborate with Warner Bros. on a large-scale, multi-element fit out for an experiential retail visitor attraction in Tokyo.

The 13,000 sq. ft. Studio Tour Store in Tokyo, Japan, is the largest Harry Potter store in the world. The retail space features 11 themed areas, each inspired by the magical Wizarding World of Harry Potter. Each section boasts its own distinct design, incorporating intricate details that capture and embody this iconic brand. Ensuring the essence of this project was authentically realised was a top priority for our team of designers, carpenters and spray finishers.

Background:

Harry Potter is one of the most recognisable brands in the world today. Originally released in June 1997, the fantasy novels have evolved into a global phenomenon, expanding to include multiple books, films, video games, and an extensive range of merchandise. The series has an enthusiastic and devoted fanbase spanning multiple generations. Having contributed to several Harry Potter projects over the years, we were once again invited to collaborate with Warner Bros. on a large-scale, multi-element fit out for an experiential retail visitor attraction in Tokyo.

The 13,000 sq. ft. Studio Tour Store in Tokyo, Japan, is the largest Harry Potter store in the world. The retail space features 11 themed areas, each inspired by the magical Wizarding World of Harry Potter. Each section boasts its own distinct design, incorporating intricate details that capture and embody this iconic brand. Ensuring the essence of this project was authentically realised was a top priority for our team of designers, carpenters and spray finishers.

Unique Features:

This project featured a range of ornate and intricate elements, requiring meticulous craftsmanship to seamlessly unify and integrate the design and create a truly immersive experience. Given the project’s scale and complexity, each space demanded careful planning and precise execution. Every unique feature crafted by our team was produced to exact specifications, ensuring all elements blended flawlessly. We were commissioned to create a variety of pieces, varying in size, design, and finish. Some were designed to showcase distinctive sculptures and props, while others were crafted to enhance the overall visitor experience. Every aspect of our work was executed to the highest standards of quality and finish, ensuring that each piece was not only visually striking but also built for durability and longevity. Our contributions played a vital role in bringing to life the thousands of intricate details that make this experience truly captivating.

Techniques:

Creating each of these pieces required a variety of tools and techniques, enabling us to elevate the final product through expert craftsmanship and precision. These techniques included;

Specialist Joinery

The joinery in this project went beyond standard carpentry, requiring complex craftsmanship to achieve the uniquely intricate details needed for seamless integration within the overall design. Our skilled joiners employed a range of specialised techniques and materials to create durable, high-precision pieces that elevated the project’s quality and finish.

CNC Cutting

To meet the project’s exact specifications, we utilised our custom CNC cutting services to achieve exceptional accuracy and precision. This advanced cutting process allowed each component to fit seamlessly within the broader design. We produced a variety of parts in different materials and shapes, ensuring every piece flawlessly met the client’s expectations.

CNC Design

Intricate and beautifully detailed designs were a key feature of this project, helping to capture the grandeur and essence of the brand. Our CNC design services enabled us to create unique shapes, patterns, and images, such as finely etched designs on furniture pieces. Using precision milling techniques, we transformed raw materials into highly detailed, complex finished products that met the client’s exact vision.